
Y I N Y I N M O Y
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C R E A T I V E T H I N K E R


Creative Thinker | Strategic Designer | Brand & Global Events Specialist
RESUME
E X P E R I E N C E
ADP | Roseland, NJ
Design Manager | 2019 - Present
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• Design and deliver creative experiences for ADP’s global large-scale events, both in-person and virtual, ensuring alignment with strategic business objectives.
• Develop and communicate compelling creative strategies that inspire innovative design solutions and drive engagement.
• Uphold and elevate ADP’s brand equity by maintaining consistency across all visual and experiential touchpoints.
• Take ownership of individual design projects while leading cross-functional collaborations to produce high-quality, on-brand deliverables.
• Apply strategic thinking and data-driven insights to inform design decisions and measure creative effectiveness.
• Demonstrate a proactive approach to solving creative challenges, maintaining motivation, and thriving in both independent and collaborative environments.
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Dun & Bradstreet | Short Hills, NJ
Corporate Brand Designer | 2014 - 2018
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Created design solutions for “internal clients” this included local, international and Worldwide network. Designs included variety of products and activities such as advertising, ebooks, white papers, posters, product collateral, exhibitions, displays, corporate communications, email banners, web assets, infographics and corporate identity with the goal to give the organization a unique visual “brand”.
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• Activated all the branded materials from letterhead and business cards to global signage all over the world, modernizing and launching Dun & Bradstreet brand.
• Developed new brand identity guidelines and templates, supporting global initiatives and marketing teams.
• Partnered with marketing team to develop solutions, ensuring design was on target and on brand.
• Reviewed marketing materials, determining conformation to standards and specifications.
Spring O'Brien & Co., Inc. | New York, NY
Art Director | 1998 - 2013
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Formulated design concept and presentation approach for all of Spring O’Brien’s commercial real estate, business-to-business and travel tourism projects.
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• Determined objective, budget, background information and presentation styles and techniques by reviewing creative brief with budget and deciding what type of media should be used.
• Collaborated with creative team to develop design solutions, ensuring Design Team was on target and determining best solution for the client.
• Hired and managed freelance staff when needed, enabling specific project needs to be met.
• Maintained and updated client files on Spring O’Brien’s company server, certifying backup for all company design files.

S K I L L S
Adobe Creative Cloud: Photoshop, Illustrator, Indesign, Acrobat, PowerPoint, Word, Print production, Pre-press. Best practices for web and mobile design. Accessibility Training from Deque University for Content Writers and Designers. (IAAP Continuing Accessibility Education)
E D U C A T I O N
Bachelor of Fine Art (BFA) Fashion Institute of Technology, State University of New York, NY